| 1. |
Yantra - Leader in Distributed Order Management, But Wait There’s More by Olin Thompson and PJ Jakovljevic
Jul 17, 2002
Abstract : Yantra appears to be ahead of the pack in applications for distributed order processing and related needs, but it is far from a household name. For Yantra to progress to the position in the market justified by its product offerings, marketing gaps need to be addressed.
Type: Article
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| 2. |
What Are Your Competitors Telling You? A Case Study: SAP's New Advertising Campaign (3 Pages)
by Lawson Abinanti
Jan 5, 2006
Abstract : SAP has a new marketing campaign. What does this mean for competitors, prospective buyers, and business-to-business marketing professionals? This case study explains why it's important to dig deeper when a company of interest to you changes its marketing campaign.
Type: Article
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| 3. |
SAP Thrives On Competitors' Plight, In Part (3 Pages)
by P.J. Jakovljevic
Aug 17, 2001
Abstract : SAP announced upbeat results for Q2 2001 and reconfirmed the positive outlook for the rest of the year amid the bloodbath of many of its competitors. However, negative license revenue growth in the US, a likely cascading economic slowdown from the US to other markets, and net profit restatement owing to the investment in money burning Commerce One, may give rise to a careful scrutiny and moderate caution.
Type: Article
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| 4. |
Andersen Gives Yantra a Vote of Confidence (3 Pages)
by Steve McVey
Dec 22, 2000
Abstract : Yantra and Andersen Consulting have announced a broad strategic alliance to provide supply chain solutions through PureEcommerce™, a Web-based customer transaction management solution for extended enterprises.
Type: Article
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| 5. |
FRx Poised to Permeate Many More General Ledgers Part Four: Competitors and User Recommendations (5 Pages)
by P.J. Jakovljevic
Dec 6, 2003
Abstract : With Integration Designer and Forecaster, FRx has taken critical steps forward in creating value for its customers and resellers. FRx should expend the marketing effort required to insure all its customers, prospects, and affiliates fully understand the value proposition of its products.
Type: Article
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| 6. |
IFS' Tamed Growth + Continued Losses + Increased Competitors' Lobby Talk = Decreased Customer Confidence (3 Pages)
by P.J. Jakovljevic
Jun 15, 2001
Abstract : While IFS has become a notable global competitor as witnessed in the Computerworld IT Company of the Year award in Brazil, it has been showing signs of stalling in the important North American market primarily owing to protracted losses and increased 'lobby talk' campaigns from incumbent mighty vendors.
Type: Article
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| 7. |
While Oracle and PeopleSoft Are to Fuse, Competitors Ruse--Leaving Customers (Somewhat) Bemused (5 Pages)
by Olin Thompson and P.J. Jakovljevic
May 20, 2005
Abstract : The recent merger of Oracle and PeopleSoft requires, among many other things, finding a perfect balance between cultivating the install base versus the zeal for snagging brand new customers.
Type: Article
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| 8. |
Challenges and User Recommendations for a Focused Enterprise Resource Planning Solution (3 Pages)
by P.J. Jakovljevic
Jul 28, 2006
Abstract : Some major SSI competitors, while possibly inferior regarding process or mill industry focus, will influence some purchase decisions through more comprehensive horizontal product portfolios, and superior global presence, localization capabilities, and viabilityﾗwhich are still hurdles for SSI to overcome.
Type: Article
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| 9. |
HighJump Software Guarantees Fixed Prices (3 Pages)
by Steve McVey
Jun 28, 2001
Abstract : In addition to offering buyers a fixed price guarantee for upgrades to its SCE software, HighJump is challenging competitors to do the same.
Type: Article
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