| 41. |
Oracle Claims The Worst Is Over And Turns To KISS For A Boost Part 2: The Implications (3 Pages)
by P.J. Jakovljevic
Jul 11, 2001
Abstract : Oracle indeed remains one of the largest and the most respected (or loved to be hated) software companies, with an unbroken profitability track and a strong balance sheet. However, it is apparent that the company is running out of steam, and to attribute it solely to the slowing economy, simply will not fly.
Type: Article
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| 42. |
Applying the Power of Social Networks to Customer Relationship Management (3 Pages)
by Wayne Thompson
Sep 19, 2007
Abstract : Customer relationship management (CRM) is rapidly morphing from a customer management model to one of customer engagement. Social networks, podcasts, blogs, and wikis are enabling customers to become advocates, and not simply the targets they were in the traditional CRM process. The same techniques are also being used within the CRM industry itself to create a content-rich, social media environment for CRM professionals. Find out what these sweeping changes mean to businesses and CRM professionals alike, as TEC's director of research Wayne Thompson sits down with Paul Greenberg and Bruce Culbert of BPT Partners, a leading CRM consulting firm.
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| 43. |
Will A Big Fish's Splash Cause Minnows' Flush Out Of The CRM Pond? (5 Pages)
by P.J. Jakovljevic
Mar 10, 2003
Abstract : While Microsoft’s zeal to deliver a market-ready CRM product may speak to the CRM market’s attractiveness, Applix’ exit may, on the other hand, indicate that the niche CRM vendors without a clear differentiating value proposition have not much to look for there in the long run.
Type: Article
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| 44. |
Oracle's Product Future: What Can the Past Tell? (5 Pages)
by Olin Thompson and P.J. Jakovljevic
May 31, 2005
Abstract : Oracle does not have a history of major acquisitions, let alone experience with the subsequent integration efforts. Run by a management team that has never maneuvered a company through a large takeover, will Oracle be capable of digesting PeopleSoft?
Type: Article
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| 45. |
The Oracle/PeopleSoft Reality Check (3 Pages)
by Olin Thompson and P.J. Jakovljevic
May 25, 2005
Abstract : While customers may be bemused if not concerned about the Oracle/PeopleSoft merger, they are from a traditionally risk-adverse market. Despite the lush deals offered by the competition, realistically, the only way Oracle will lose customers is through self-inflicted wounds.
Type: Article
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| 46. |
Oracle Further Orchestrates Its SOA Forays Part Three: Strategy Shifts (4 Pages)
by P.J. Jakovljevic
Mar 16, 2005
Abstract : Oracle has long moved in the direction of blurring the line between applications and infrastructure. It has leveraged the system of record elements in application suites by applying infrastructure technologies to correlate real-time events for improved decision-making.
Type: Article
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| 47. |
Scala and Microsoft Become (Not So) Strange CRM Bedfellows Part Two: Market Impact Continued (4 Pages)
by P.J. Jakovljevic
Aug 29, 2003
Abstract : Microsoft's foray into the CRM arena has not been a bed of roses, despite its indisputably large marketing muscle and R&D investment, its strong channel, traditionally attractive pricing policies, and the aura and experience within the market segment. Microsoft CRM remains both a threat and an opportunity for the most nimble mid-market CRM vendors. Microsoft’s entry with CRM evangelism through an array of seminars nationwide has bolstered the market’s awareness of the need for CRM applications.
Type: Article
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| 48. |
Oracle Makes A U-Turn At The 'All Things To All People' Exit (3 Pages)
by P.J. Jakovljevic
Sep 24, 2001
Abstract : Oracle has been trying hard for some time to find a magic formula to revive its declining applications revenue. Abandoning its isolationist stance and opening the door to integration of third-party products while still targeting the lower end of the market with the simplicity tune might be the hit.
Type: Article
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| 49. |
CRM is Busting Out Of Its Britches: Operational, Analytical, and Collaborative CRM Are Born (3 Pages)
by Randy Garland
Aug 27, 2001
Abstract : Back in the early 90’s, ‘CRM’ wasn’t even a trendy acronym. You had a few players thinking beyond 'stovepipe' enterprise applications, but not much beyond. Fast forward to 2001. CRM has gotten fat, and the fatter it gets, it becomes more difficult to understand, more expensive to buy, more difficult to implement, and less likely to satisfy - either buyers of the software or their customers. Keep your eye on the ball: your customers, and your business.
Type: Article
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| 50. |
Will A Big Fish's Splash Cause Minnows' Flush Out Of The CRM Pond? Part Two: Challenges and User Recommendations (5 Pages)
by P.J. Jakovljevic
Mar 11, 2003
Abstract : The ultimate success of Microsoft CRM will be judged by its follow-up releases. While Applix’ decision to abandon the CRM space and suddenly re-focus on BPM may be regarded as a not quite deliberate move, but rather as a sudden act of taking another plunge. Is the Applix move a harbinger of the future for smaller CRM vendors?
Type: Article
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