| 11. |
Geac Computer Corporation: Mastering Growth by Acquisitions (6 Pages)
by P.J. Jakovljevic
Mar 1, 2000 Abstract : Geac has acquired in excess of 40 companies around the world. Geac's purchase of UK-based ERP software maker JBA International in 1999 has nearly doubled the company's size.
Type: Article
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| 12. |
The Technology Choices (5 Pages)
by P.J. Jakovljevic
Aug 27, 2005 Abstract : In the battle between Microsoft Business Solutions (MBS) and the UK-based the Sage Group for the small-to-medium enterprise (SME) market segment, technology choices will be a major factor.
Type: Article
|
| 13. |
Security Information Market Heading for Growth (3 Pages)
by L. Taylor
Aug 31, 2000 Abstract : The growth of security vulnerabilities is creating a new market for security information. With link sharing and cooperation among sites, it is not clear that this market is nearly as predatory as some publishing markets.
Type: Article
|
| 14. |
Adsmart Blazes Vertical B2B Trail (3 Pages)
by D. Geller
Jan 12, 2000 Abstract : Online advertising network Adsmart will be developing ad networks based on vertical business-to-business markets. This may reduce some of the variability of reliance on consumer sites, but is a quite different business from the one they are used to.
Type: Article
|
| 15. |
The Rise or Fall of Internet Advertising (2 Pages)
by D. Geller
Oct 29, 1999 Abstract : Is the Internet advertising industry about to crash? Some pundits think so. Researchers and entrepreneurs aren't so sure
Type: Article
|
| 16. |
Resilient Enterprise Solutions Vendor Displays Sociability and Pragmatic Product Development (5 Pages)
by P.J. Jakovljevic
Aug 10, 2006 Abstract : During its stabilization phase IFS product development has brought about pragmatic developments, including its latest release, IFS Applications 7. The vendor has also been surging forward by harnessing new partnerships, including turning high-profile customers into developers and subsequent resellers
Type: Article
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| 17. |
Vertical Marketing--What Is A Vertical? (4 Pages)
by Olin Thompson
Dec 9, 2004 Abstract : What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical marketing. These include messages that are better received, credibility, marketing budgets that go farther, less competition, etc. A common mistake is the failure to understand the verticals you choose to target. The definition of a vertical is not what the vendor thinks; it is what the prospects think.
Type: Article
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| 18. |
Food Safety, Government Regulations, and Brand Protection (3 Pages)
by Olin Thompson and P.J. Jakovljevic
Nov 2, 2006 Abstract : Many food companies are investing significant funds in building awareness for their brands in the market, which can pay off amply in competitive, commodity markets. One highly publicized recall, however, can turn an established brand asset into a liability.
Type: Article
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| 19. |
Vendor Defends Its Strongholds with Focused Enterprise Resource Planning Solution (6 Pages)
by P.J. Jakovljevic
Jul 24, 2006 Abstract : Strategic Systems International (SSI) needs no special introduction to British process industries (such as consumer products manufacturers and whisky distillers), but it largely remains a well-kept secret elsewhere.
Type: Article
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| 20. |
Vendor Extends Welcome Mat for Hospitality Industry (3 Pages)
by P.J. Jakovljevic
Mar 2, 2006 Abstract : SoftBrands Hospitality business supports the enterprise information management needs of hotels and resorts. SoftBrands' range of hospitality software products includes the property management systems Medallion and PORTfolio, and RIO, a leisure management system.
Type: Article
|