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Magnetic Stripe Writers

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1. ATM Machines Hacked in Moscow (3 Pages)
by L. Taylor
Oct 1, 1999
Abstract : Recently Moscow's ATMs have fallen victim to cyberfraud. How does ATM hacking take place? Has it happened in the United States? What can you do to safeguard against ATM hacking?

Type: Article

2. Hacker Publication Gets Top Defense Attorney (3 Pages)
by L. Taylor
Apr 13, 2000
Abstract : In a case that will challenge the bowels of free speech and censorship and inevitably set a lot of legal precedents, renowned defense attorney Marcus Garbus has been retained by the Electronic Frontier Foundation to represent 2600 (an infamous hacker publication) that is being charged with circumvention of copyright protection systems (17 U.S.C. § 1201(a)(2)), specifically the Contents Scramble Systems (CSS) developed to protect Digital Video Discs (DVDs) against unauthorized access.

Type: Article

3. Compaq, HP, IBM, Intel and Microsoft Create New PC Security Alliance (3 Pages)
by L. Taylor
Oct 13, 1999
Abstract : Five key vendors, Compaq, HP, IBM, Intel, and Microsoft have allied together to develop a new hardware and software specification for personal computer security. The alliance has set a goal of publishing a specification proposal by the second half of 2000. It remains to be seen what impact this will have on the rapidly increasing number of information security attacks.

Type: Article

4. Vendors Beware! It’s Not What You Say, It’s How You Say It. (4 Pages)
by D. Geller
Aug 22, 2000
Abstract : A study from Iowa State University’s Department of Electrical and Computer Engineering suggests that the format and organization of a proposal can significantly affect a vendor’s chance of winning a contract. And we thought those university professors didn’t know much about the real world!

Type: Article

5. Anti-Virus Advisories: Rating Them (9 Pages)
by L. Taylor
Jun 8, 2000
Abstract : The recent ILOVEYOU worm, was the most widely spread virus or worm reported as of yet. With so many anti-virus vendors to choose from, which one should you select? The three selection components are: the advisory, the anti-virus tool itself, and the price. This note takes a look at the advisories, and ranks them according to usability.

Type: Article

6. A Positioning Process Helps Product Marketing Managers Do More (3 Pages)
by Lawson Abinanti
Feb 12, 2007
Abstract : Because product marketing managers constantly juggle competing priorities, companies should consider implementing a formal positioning process as a way of cloning their product marketing managers. Rationale documents and message strategies become vehicles that transfer product knowledge to marketing and sales.

Type: Article

7. Positioning Starts With A Message Strategy (4 Pages)
by Lawson Abinanti
Sep 18, 2004
Abstract : In business-to-business (B2B) software marketing, you'll get little debate about the importance of positioning. Yet few B2B software companies do it well, thus failing to set themselves apart from their competitors. There are many reasons for this void, and this column will help fill one big one by describing the business process of creating effective, compelling message strategies for your products or services.

Type: Article

8. Positioning Starts With A Message Strategy (4 Pages)
by Lawson Abinanti
Aug 9, 2004
Abstract : In business-to-business (B2B) software marketing, you'll get little debate about the importance of positioning. Yet few B2B software companies do it well, thus failing to set themselves apart from their competitors. There are many reasons for this void, and this column will help fill one big one by describing the business process of creating effective, compelling message strategies for your products or services.

Type: Article

9. Outsourcing Security Part 3: Selecting a Managed Security Services Provider (4 Pages)
by Jim McLendon
Apr 11, 2002
Abstract : As the final article in a three-part series on outsourcing security, the following article provides guidelines for selecting a dependable managed security services provider.

Type: Article

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