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1. Is Web Success Necessary for CEO Survival? (3 Pages)
by D. Geller
Sep 25, 1999
Abstract : The CEO of Cahners Business Information, a publisher of Business to Business information with designs on creating an Internet publishing empire, steps down. The speculation is that he was forced out by the parent company, Reed Elsevier

Type: Article

2. Is Web Success Necessary for CEO Survival? (3 Pages)
by D. Geller
Sep 25, 1999
Abstract : The CEO of Cahners Business Information, a publisher of Business to Business information with designs on creating an Internet publishing empire, steps down. The speculation is that he was forced out by the parent company, Reed Elsevier.

Type: Article

3. Security Information Market Heading for Growth (3 Pages)
by L. Taylor
Aug 31, 2000
Abstract : The growth of security vulnerabilities is creating a new market for security information. With link sharing and cooperation among sites, it is not clear that this market is nearly as predatory as some publishing markets.

Type: Article

4. Adsmart Blazes Vertical B2B Trail (3 Pages)
by D. Geller
Jan 12, 2000
Abstract : Online advertising network Adsmart will be developing ad networks based on vertical business-to-business markets. This may reduce some of the variability of reliance on consumer sites, but is a quite different business from the one they are used to.

Type: Article

5. The Rise or Fall of Internet Advertising (2 Pages)
by D. Geller
Oct 29, 1999
Abstract : Is the Internet advertising industry about to crash? Some pundits think so. Researchers and entrepreneurs aren't so sure

Type: Article

6. Vertical Marketing--What Is A Vertical? (4 Pages)
by Olin Thompson
Dec 9, 2004
Abstract : What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical marketing. These include messages that are better received, credibility, marketing budgets that go farther, less competition, etc. A common mistake is the failure to understand the verticals you choose to target. The definition of a vertical is not what the vendor thinks; it is what the prospects think.

Type: Article

7. BLM—Buzzword Lifecycle Management (3 Pages)
by William Sheppard
Jun 16, 2006
Abstract : The management of buzzwords represents a significant area for improvement, for both buzzword users (BU) and buzzword consumers (BC). Buzzword lifecycle management (BLM) is a proven discipline being applied to this crying need within the software industry.

Type: Article

8. Channels to the Hearts and Minds--On-line 2005 (3 Pages)
by Lucy West
Mar 18, 2005
Abstract : The physical, e and wireless world continues to grow! The e channel for shoppers continues to grow, with so many nay-sayers and doubters. You'd think this issue would die, with more and more shoppers buying from far flung vendors: Boston to the Nanga Tribes for buying original crafts; Dallas to Huangshan City, China, etc.

Type: Article

9. Lost Your Laptop? The CyberAngel® Brings It Back (5 Pages)
by L. Taylor
Dec 17, 2001
Abstract : A company known as Computer Sentry Software, Inc. has designed an innovative option for laptop recovery. With laptop theft on the rise, investing in an affordable laptop recovery package is well worth the investment.

Type: Article

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