| 1. |
The Role of Sales Training Requirements Definition and Requests for Proposals in the Success of Technology Companies (6 Pages)
by Dave Stein and Al Case
Nov 4, 2005
Abstract : The first step in choosing an effectiveness service provider (ESP) that best meets your company's needs is to develop a requirements definition. When used as a request for proposal, the requirements definition can be a powerful evaluation and negotiation tool.
Type: Article
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| 2. |
ERP Trivia - Every Why Should Have Its Wherefore Part 3: User Recommendations (2 Pages)
by P.J. Jakovljevic
Aug 31, 2001
Abstract : System integration service provider selections and project planning should involve the same amount of due diligence as business IT strategy definition and software evaluation.
Type: Article
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| 3. |
Microsoft Convergence 2003 portrayed an Enterprise Solutions crossroad! (4 Pages)
by Kevin Ramesan
May 2, 2003
Abstract : Microsoft Convergence 2003 provided a perfect learning experience to appreciate the overall Microsoft Business solutions and the directions that Microsoft intends to take. To that end the word 'convergence' was not an element of pure fate but rather a portrayal of integration between Microsoft back and front office applications. The only discordance with this depiction we felt was the way Microsoft plans to enhance its product definition through a large number of independent software vendors (ISV).
Type: Article
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| 4. |
The Perfect Order--Inside-Out or Outside-In? (3 Pages)
by Olin Thompson
May 9, 2005
Abstract : The Perfect Order measurement has proven to be a powerful measurement of a business. Should The Perfect Order be defined from an internal point of view or from a customer point of view . . . inside-out or outside-in?
Type: Article
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| 5. |
Vertical Marketing--What Is A Vertical? (4 Pages)
by Olin Thompson
Dec 9, 2004
Abstract : What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical marketing. These include messages that are better received, credibility, marketing budgets that go farther, less competition, etc. A common mistake is the failure to understand the verticals you choose to target. The definition of a vertical is not what the vendor thinks; it is what the prospects think.
Type: Article
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| 6. |
Do You Know What Are the 'Unintended Consequences' of Your CRM Project? (5 Pages)
by Jim Mercante
Nov 25, 2004
Abstract : CRM, in its most straightforward definition, mandates that a company harmonize between a product/brand view of its business and the all-important customer view. Many companies, hard as it is to believe, do not have a clear idea of who are their most profitable customers.
Type: Article
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| 7. |
Do You Know What are the 'Unintended Consequences' of Your CRM Project? (5 Pages)
by Jim Mercante
Mar 22, 2003
Abstract : CRM, in its most straightforward definition, mandates that a company harmonize between a product/brand view of its business and the all-important customer view. Many companies, hard as it is to believe, do not have a clear idea of who are their most profitable customers.
Type: Article
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| 8. |
Informix XML’s Its Metadata Transport Layer (3 Pages)
by M. Reed
May 22, 2000
Abstract : Informix® Corporation, has announced an XML Document Type Definition (DTD) for Extraction, Transformation, and Transport (ETT) of metadata. The DTD is designed to allow metadata sharing between different vendors’ products using the open XML standard.
Type: Article
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| 9. |
Business Activity Monitoring - Watching The Store For You (4 Pages)
by Olin Thompson
Jan 3, 2004
Abstract : Business Activity Monitoring (BAM) can bring significant business value in the world of technical data, but its justification must be derived from business management improvements. The most important claim for BAM is that it can fundamentally alter the way businesses understand and act to threats and opportunities.
Type: Article
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